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SEM for Lawyers

Winning Online: Why SEM is a Powerful Tool for Florida Attorneys

Attracting of new clients consistently is important to the success and growth of your practice. Organic strategies like Search Engine Optimization (SEO) remain important for long-term visibility, while one needs a targeted approach to reach clients seeking legal expertise. That’s precisely where Search Engine Marketing, or “SEM for lawyers,” becomes relevant. At ProCounsel Marketing, we […]

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Benefits of blogging for law firms

What Makes the Best Attorney Websites Stand Out

As a dedicated attorney specializing in estate planning and family law, you invest your heart and expertise into serving your clients. You navigate complex legal matters, provide essential guidance, and offer peace of mind during challenging times.  However, your office is not the only gateway to services in today’s tech-savvy era. Your website has become

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Lawyer Marketing

A Comprehensive Guide for Family Law, Estate Planning, and Probate Attorneys

Are you a lawyer focusing on family law, probate, or estate planning? You’re in a specialized field, but attracting more new clients from off your website requires far more than just legal expertise. It indeed requires one planned approach for some marketing plans. The issues confronting you now are singular. ProCounsel Marketing knows of these

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family law seo strategy

Dominate Your Local Market: Essential SEO Strategies for Family Law Attorneys

To effectively reach potential clients genuinely seeking legal assistance, SEO for family law has transitioned from simply a luxury to a fundamental requirement. It also guarantees that your practice is highly visible and easily accessible to search engines. Potential clients are turning toward search engines to get immediate legal guidance.  “SEO for family law” isn’t

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Link Building

How to Build an Effective Link-Building Strategy for Legal Websites

A well-executed link-building campaign signals to these search engines that your website is a reputable and authoritative source of information within the legal field. This translates to higher search engine rankings, increased organic traffic, improved brand recognition, and ultimately, more clients for your firm.  But how do you build an effective link-building strategy tailored to

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Content Marketing

How to Use Content Marketing for Legal SEO Success

A strong online presence is no longer optional for law firms. With 70% of people using search engines to find a lawyer [source: American Bar Association], a robust SEO strategy is crucial for attracting new clients and staying competitive. Content marketing plays a pivotal role in achieving this goal. This guide will explore how law

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